SHRM Hawaii Virtual Assistants Enable Business Growth 

Updated: 30 Nov, 2021 | Bill Peatman

SHRM Hawaii Virtual Assistants Enable Business Growth

SHRM Hawaii is a non-profit corporation representing more than 900 human resource professionals throughout the State of Hawaii. It is also an Affiliate of the Society for Human Resource Management (SHRM), the world’s largest association devoted to human resource management. 

The Challenge: Administrative tasks were limiting business growth. The Solution: Prialto's managed virtual assistant service. The Results: More clients, more revenue...and more kindness.


SHRM Hawaii Executive Director Karen Smith shares her story. 

I manage nonprofit organizations, so I take them in as contract jobs.  

I’m in charge of every task related to the organization’s management.  

A lot of times, I would rather not take a contract if it implies time-consuming work or if it limits how many clients I can take.  

I belong to an association, so I have counterparts in every state. My counterpart in California was having good success with Prialto, and she introduced me to them. 

I brought Prialto in to help me with those time-consuming tasks. 

Whenever I run nonprofit organizations, I take care of their membership, websites, fundraising, and programming, and I also run their board and arrange their meetings.  

This work involves a lot of small tasks and special requests that Prialto takes care of. 

I’ve found it invaluable that I can throw anything to an assistant and not have to worry about it.  

They’re very good at following up and reminding me of things. Although I heavily invest in technology solutions, sometimes there’s no replacement for human work. 

For example, if a client wants me to take phone calls, which I can't do because I have meetings all day, my assistant takes those calls. Additionally, I usually implement technology to gather information, but some clients want me to collect the data personally to provide a special touch. In those cases, Prialto helps me gather that information. 

Prialto’s process is very smart.  

They don’t just hire someone and take care of their payroll; they have teams, support, and constant training. There were a lot of virtual assistants out there, but Prialto offered a better approach. 

Thanks to Prialto’s services, I’ve been able to take in new clients, and I’ve made more money from those clients than what I’ve invested. 

Although I appreciate Prialto’s structure and the education they give to their employees, the thing that I appreciate the most is their kindness. There’s not a lot of kindness in the world. They’ve worked around things for me, and they’ve shown up when they didn’t have to.  

Overall, Prialto is a great partner. 

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