How much of your workday is productive?
If you're like most business leaders, the answer might surprise you. Studies show that the average professional spends 53% of their day on "busy work"—not actual work.
That includes emails, meetings, and task switching, all of which chip away at the time that you could spend driving real results.
A time audit can help. It's a simple way to get visibility into how you spend your time, so you can spot inefficiencies, streamline processes, and refocus on high-priority activities.
In this guide, we'll walk you through how to run a time audit in just one week and use the results to take control of your daily schedule.
A time audit is a simple but powerful way to track how you spend your time during the workweek. It's like checking your calendar and your habits for leaks.
The goal is to record everything you do for five workdays and categorize each task into a few key buckets, such as:
By the end of the week, you'll have a clear picture of where your time goes and how much of it is moving your business forward. Most leaders are surprised by how much time gets pulled away from priority tasks.
A time audit doesn't mean you'll track every second forever. It's a short-term tool to help you optimize your schedule and build better time management skills.
You don't need fancy time tracking software to run a time audit. Just something you'll use; that's the real key to insight and better prioritizing.
Here's a step-by-step guide to get started.
Start by choosing a way to track your time.
Here are a few options:
What matters most is that you pick the one that feels natural to you. A time audit only works if you stick with it every day for the whole week. So choose the method that fits into your workflow, not one you'll dread opening.
Once you've picked your tracking method, it's time to set up your categories. Categorizing your time helps you spot patterns quickly and makes it easier to "time-block" your day when reviewing the audit later.
Break your day into 30-minute increments and assign each block a category based on your task. Keep your categories broad enough to be useful, but specific enough to give you insight. This will help you identify patterns and spot opportunities to spend less time on admin or low-value tasks and more on high-priority work.
Here's a list to get you started:
You can adjust the list to fit your role and the day-to-day work, but once you lock in your categories, use the same set all week. That consistency gives you a clear view of how your time is spent.
Now it's time to put your time audit into action.
Set a timer or alarm to go off every 30 minutes during the workday. When it rings, pause and record what you spent that time doing. Don't overthink it, just choose the category that best fits what took up most of your time during that block.
If your tasks were mixed (like answering email during a Zoom call), go with the one that dominated your attention.
Because you've already built your list of categories, logging your time should only take a few seconds. The key is consistency. You're not aiming for perfection, you're aiming for a clear enough picture to see where your time is going and how much is spent on high-impact work.
Stick with your time tracking for a full work week. Logging five days of activity gives you a complete picture, not just of your daily productivity, but of your overall weekly rhythm.
You'll start to notice patterns:
Tracking for a week helps reveal when you're most productive, when distractions creep in, and how your workload flows from day to day.
With that insight, you'll be in a much better position to make smart changes to your calendar, delegate lower-value tasks, and create space for the work that really moves the needle. You'll also be able to create your ideal day where
Once you've tracked your time for a week, it's time to step back and look at the big picture.
Out of your 40-hour workweek, how much time went toward:
Maybe you're spending 15 hours a week on low priority tasks that could be delegated. Maybe you realize your best thinking time is getting eaten up by meetings. Or maybe you find you're only spending 5 hours on strategic work, and it's the part that drives the most impact.
Use your audit to pinpoint what's working and what's not. That's how you start reclaiming your time and redesigning your week to boost productivity and focus.
Now that you've got a clear picture of how you're spending your time, it's time to make it count.
One useful way to take action is by using the Eisenhower Matrix. It helps you break down your tasks into four simple categories:
Take the tasks from your time audit and slot them into these buckets. You'll quickly see where your time is being well spent, and where it's getting drained.
Use what you've learned to:
A time audit is only as valuable as what you do with it. With just a week of tracking and a bit of reflection, you can start making smarter decisions about your work habits.
With your time audit complete and priorities clear, you've got a few smart ways to take back control of your schedule.
Here are a few options to help you stay focused and productive:
The key is to be proactive. A time audit helps you understand your week, now it's up to you to reshape it into something that works for you, not against you.
As you track your time throughout the week, reflect on why you're doing it and what it's costing you. These questions can help you spot patterns, identify roadblocks, and surface opportunities to improve how you work.
Ask yourself:
The more honestly you answer, the more value you'll get from your time audit, and the more clarity you'll have when it comes to optimizing your schedule.
To make your time audit as easy and effective as possible, it helps to use a time audit worksheet that breaks your day into manageable chunks. Below is a sample layout to track your activities in 30-minute increments from Monday to Friday.
Use your custom list of categories—like strategic work, meetings, admin, or email—to fill in each block.
This simple template gives you a clear snapshot of how your time is spent over the course of a workweek.
Time |
Monday |
Tuesday |
Wednesday |
Thursday |
Friday |
8:00 – 8:30 AM |
Strategic work |
|
Team meeting |
Strategic work |
CRM updates |
8:30 – 9:00 AM |
|
|
Meeting prep |
|
|
9:00 – 9:30 AM |
Team call |
Client call |
Team call |
Admin tasks |
Reporting |
9:30 – 10:00AM |
Admin tasks |
CRM updates |
Admin tasks |
Reporting |
Strategic work |
... |
… |
… |
… |
… |
… |
4:30 – 5:00 PM |
Email wrap-up |
Strategy notes |
Admin tasks |
Deep work |
Early sign-of |
Sample task categories:
You can recreate this worksheet in a spreadsheet, notebook, or time tracking tool, whatever keeps you consistent throughout the week.
If your time audit shows that too much of your week is spent on admin, task management, or low-impact work, you don't have to tackle it alone. That's exactly where Prialto comes in.
We provide fully managed virtual assistant services that help small business leaders stay focused on what matters most. Our trained VAs handle scheduling, inbox triage, CRM updates, research, reporting, and more—so you can spend more time on strategy, leadership, and growth.
Best of all, we don't just hand you an assistant and walk away. We build and manage the entire support system for you—from onboarding to training to performance management—so you get consistent, proactive support without any of the hassle.
Your time is your most valuable resource. A time audit can show you where it's going. Prialto can help you take it back.