Google Meet vs Microsoft Teams vs Zoom: Which One is the Best Video Conferencing Tool?

By Howard Behr | Updated: 31 May, 2024

Work-from-anywhere isn’t just a possibility, but a seamless reality for companies around the globe.  

The backbone of remote work? A rock-solid video conferencing and communication platform. In a world where the office can be anywhere from a high-rise in Singapore to a kitchen table in San Francisco, the ability to connect, collaborate, and communicate effectively across distances is non-negotiable. 

Enter the big players: Google Meet vs Microsoft Teams vs Zoom 

Each of these platforms isn't just a tool; it's a bridge. A bridge that connects ideas, cultures, and teams scattered across time zones and continents. But the question isn't just about which bridge is sturdiest; it's about which one offers the smoothest passage for our diverse clientele and their unique ways of working. 

 

As we delve into the specifics of each platform, we're looking towards which ones not only facilitate but amplify collaboration. We’ll compare their features and pricing in depth to give you a comprehensive view of what each platform has to offer.

Table of Contents

  1. Top 5 features to consider
  2. Video and Audio Quality 
  3. Security
  4. Ease of use
  5. Collaboration
  6. Integrations
  7. Zoom vs Teams vs Meet: Which should you choose?
  8. Final Notes

Top 5 features to consider 

Here are five cloud storage features to consider when evaluating tools, and why they matter: 

  1. Video and audio quality: Good video and audio ensure that your calls mimic the nuances of face-to-face interactions and reduce the fatigue and frustration that can come from poor connectivity and garbled audio. 
  2. Security: Keeping conversations secure is a non-negotiable for any company. Robust security features protect sensitive information and maintain user trust, particularly in industries where confidentiality is paramount. 
  3. Ease of use: Tools that are easy to use reduce the time spent on training and technical difficulties. All participants, regardless of their tech savviness, should be able to participate fully and effectively. 
  4. Integrations: Integrations with various software and platforms reduces the need to switch between different apps, enhancing your team’s productivity. 
  5. Collaboration: Apart from basic video calling, look for features that enhance collaboration among participants. This includes screen sharing, real-time co-authoring of documents, whiteboarding, and breakout rooms.  

Next, let’s see how Zoom, Microsoft Teams, and Google Meet stack up against each of these features.  

 Features

Zoom

Microsoft Teams

Google Meet

Video and audio quality

5/5 

4.5/5

4/5 

Security

4/5

5/5 

4.5/5

Ease of use

4.5/5 

4/5

5/5

Collaboration

4.5/5 

5/5 

3/5 

Integrations 

4/5 

5/5 

4/5 

 

Read more: Box vs Microsoft OneDrive vs Dropbox: How to choose the right storage solution

1. Video and Audio Quality 

Zoom  

Zoom is often praised for its superior video and audio quality. It consistently delivers high-definition video and clear audio, even in environments with varying internet bandwidths. Zoom's ability to optimize for low-bandwidth situations without significantly compromising on quality makes it a preferred choice for many users globally. 

It supports up to 1080p video resolution, with resolution control in mixed conditions. It offers advanced noise suppression options to help in reducing background noise, as well as settings to enhance low-light video, making Zoom a versatile tool for various environments. 

Rating: 5/5  

 

Microsoft Teams 

Microsoft Teams provides reliable video and audio quality, with integrated features that support live captions and enhanced background blur technology. While Teams generally offers good quality, some users report that it may require a bit more bandwidth to maintain high video quality compared to Zoom and it is slightly less flexible in very low-bandwidth environments.  

It supports up to 1080p video resolution, with resolution control in mixed conditions. It includes background effects, noise suppression, and spatial audio processing for larger meetings.  

Rating: 4.5/5 

 

Google Meet 

Google Meet offers great video quality that automatically adjusts based on available bandwidth. 

Though it offers fewer options for tweaking audio quality, it’s still more than sufficient, and includes noise cancellation and AI-powered real-time captions via Google’s speech recognition technology.  

Rating: 4/5 

2. Security 

Zoom 

Zoom offers strong end-to-end AES 256-bit encryption for meetings, as well as in-meeting security controls like password protection, meeting lock, waiting rooms and screen sharing restrictions.  

It complies with GDPR, HIPAA, and other major compliance standards for data protection and privacy, though it complies with fewer data protection laws than Teams and Meet do.  

In the past, Zoom has faced some scrutiny over some security vulnerabilities, which may give some users pause regarding user privacy. However, these issues appear to have been addressed through significant updates and new security measures. 

Rating: 4/5 

 

Microsoft Teams 

Teams also provides end-to-end encryption for one-on-one calls, with the option to use it for group calls on Premium Teams plans. Data is encrypted in transit and at rest, protecting sensitive information throughout its lifecycle.  

Teams integrates with Microsoft’s Advanced Threat Protection, which offers robust security measures like multi-factor authentication, secure guest access, and extensive administrative settings for meetings. Being part of Microsoft 365, Teams adheres to more than 90 regulatory standards, including GDPR, HIPAA, and FedRAMP, making it highly suitable for enterprises that operate under strict regulatory requirements. 

Rating: 5/5 

 

Google Meet

Google Meet also offers end-to-end encryption for direct calls and encrypts cloud meetings in transit and at rest. It includes host controls to manage what meeting participants can do, and who can access your meetings. 

Google Meet is compliant with a wide range of laws and standards, including GDPR, FedRAMP, and HIPAA. Meet adheres to Google's privacy commitments, which state Google doesn’t use Meet data for advertising or sell it to third parties. Meet users can enroll in Google’s Advanced Protection Program for additional protections against phishing and account hijacking.  

Rating: 4.5/5 

3. Ease of Use 

Zoom  

Zoom is well-known for having a straightforward, intuitive user interface. 

Users can easily join a meeting via a link, with no need to sign in or download the software if they choose not to.  

This simplicity extends to its meeting setup and controls, which are easily accessible and understandable, even for first-time users. 

The learning curve for Zoom is relatively low. Basic functionalities like starting or joining a meeting, screen sharing, and using the chat function are quickly learned and mastered by users of all tech skill levels. 

Rating: 4.5/5  

 

Microsoft Teams

Teams has a more complex interface due to its integration within the broader Microsoft 365 suite. It combines chat, meetings, calls, and collaboration into one platform, which can be overwhelming for users who are only looking to use it for video conferencing. 

The learning curve is higher with Teams, especially for those not already familiar with Microsoft’s software. Understanding how to navigate between meetings, channels, and direct messages can require more initial training for user adoption. While Teams has substantially improved the functionality for external participants to join meetings, the alternative tools remain easier to join as a guest. 

Rating: 4/5

 

Google Meet 

Google Meet features a clean and minimalistic interface, which is less cluttered than Teams and about as straightforward as Zoom. This makes it very approachable for users who prefer a no-frills video conferencing tool. 

Meet has a very gentle learning curve, even smoother than Zoom’s, especially for users already using Google services like Gmail or Google Calendar. Its functions are easy to understand and use, making it accessible to everyone. 

Rating: 5/5 

4. Collaboration

Zoom  

Zoom offers robust collaboration features, including screen sharing with co-annotations, real-time collaborative whiteboarding, meeting notes, and breakout rooms. The collaboration tools in Zoom are designed to be easily accessible during meetings, making the user experience smooth and conducive to active participation. 


Additionally, Zoom provides integrated team chat functionality that supports file sharing and persists outside of meetings, facilitating ongoing communication. 

 

Rating: 4.5/5 

 

Microsoft Teams  

Microsoft Teams stands out in its deep integration with Office 365. It allows users to collaborate directly on documents (Word, Excel, PowerPoint) in real time within the meeting environment. 

Source: Microsoft 

Teams channels are another strong feature, offering spaces where team members can continuously share files, links, and notes, engage in threaded discussions, and maintain project continuity. 

 


Source: Microsoft 

Rating: 5/5 

 

Google Meet 

Google Meet offers core collaboration features like screen sharing, in-meeting chat, and integration with Google Docs, Sheets, Slides, and Jamboard for real-time co-authoring. 

However, Meet offers less comprehensive collaboration tools than Zoom or Teams.  

Rating: 3/5 

 

5. Integrations 

Zoom  

Zoom provides a good selection of integrations with popular business tools such as Slack, Dropbox, and Salesforce. It supports over 1,500 third-party apps in the Zoom App Marketplace, with plug-and-play implementation. Zoom also offers an open API for bespoke integrations.  

However, Zoom’s integration capabilities are all third-party, versus Teams and Meet being first-party, deeply integrated solutions within their respective ecosystems. Managing those integrations into Zoom typically requires admin skills that most small- and medium-businesses do not have internally. 

Rating: 4/5 

 

Microsoft Teams  

Teams shines in terms of its integration within the Microsoft 365 ecosystem. It seamlessly connects with Word, Excel, PowerPoint, OneDrive, SharePoint, and other Microsoft 365 products. Beyond Microsoft’s own products, it supports over 600 third-party apps, including project management tools like Trello and communication platforms like Slack. 

Integration within the Microsoft ecosystem is virtually seamless, providing a unified experience that enhances productivity without the need to switch between apps. However, integrating non-Microsoft products can sometimes require more steps or the use of third-party connectors. 

Rating: 5/5

 

Google Meet  

Google Meet integrates tightly with Google Workspace apps like Gmail, Calendar, Drive, Docs, Sheets, Slides, and more. Outside the Google ecosystem, its integration options are more limited compared to Zoom and Teams but include essential tools like Slack and Trello. 

Rating: 4/5 

Zoom vs Teams vs Meet: Which should you choose? 

Making the right choice between Zoom, Microsoft Teams, and Google Meet hinges on understanding your business needs, priorities, and the digital ecosystem in which your business operates.  

Here's a guide to help you navigate this decision: 

 

Choose Zoom if: 

  • You value a wide range of integrations: Zoom's marketplace features over 1,500 third-party applications across various industries, making it highly versatile for any number of business needs. You could also build your own integration functionalities with its flexible API.  
  • You prioritize all-around functionality: Zoom does everything decently well. It’s easy to use, and it combines a user-friendly interface with powerful collaboration and integration capabilities, making it suitable for both casual and power users. As a standalone video conferencing tool, it packs a pretty strong bang for your buck — though that buck does come with a premium price tag, higher than the other two tools. 
  • You require strong performance in varied network conditions: Zoom is renowned for maintaining high-quality video and audio performance across different bandwidth environments. 

 

Notable Zoom customers: Capital One, Zendesk, Dropbox. 

 

Choose Teams if: 

  • You are deeply embedded in the Microsoft ecosystem: Teams integrates seamlessly with Office 365 applications, making it a no-brainer choice for anyone already using Word, Excel, PowerPoint, OneDrive, SharePoint, and more. It’s.
  • You value security and compliance: Teams adheres to more regulatory standards and offers advanced security features than Zoom and Meet, making it ideal for organizations with stringent security requirements.
  • You need a unified platform for communication: Teams combines chat, meetings, calls, and collaboration in a single platform, making it a centralized hub for team interaction. 

 

Notable Teams customers: Accenture, Toyota, Pfizer. 

 

Choose Meet if: 

  • You primarily use Google Workspace tools: Google Meet offers excellent integration with Google services like Gmail, Calendar, Docs, and Drive, providing a cohesive user experience. Meet is also particularly cost-effective for those already paying for Google Workspace, as it’s included in all Workspace plans. 
  • You prefer a streamlined, easy-to-use interface: Google Meet’s simple and intuitive design makes it easy for users to start and join meetings without a steep learning curve. 
  • You value Google’s AI-driven enhancements: Meet continually benefits from Google's innovations in AI, such as real-time captioning and noise cancellation. 

 

Notable Meet customers: Adobe, Salesforce, Wayfair. 

Final notes 

Choosing the right video conferencing tool is a decision that hinges on your specific individual and organizational needs. However, here's a valuable lesson we've learned at Prialto: Don’t overspend. 

When I took a closer look at our tech stack at Prialto, we discovered we were overpaying for capabilities that were already included in the tools we were already using. Previously committed to Zoom, we found that by switching to Microsoft Teams, we could leverage the full potential of our Microsoft 365 subscription without additional costs.  

This shift not only aligned our communications tools with our broader tech ecosystem, but also boosted our team's productivity and cut down on unnecessary expenses. 

Read more: I fell back in love with Microsoft: Fixing Prialto's bloated subscription tech stack

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